Market research
A better understanding of the market, sector, product, customer or employee: that is what market research is all about. Panteia provides its clients correct and strategic insights to take sound and well-founded decisions. Results can be used to take immediate action, for example by implementing a change in policy or by making targeted adjustments in organisations. Panteia’s Market Research experts focus on the specific needs of each client. Every organisation is unique and offer individual tailoring to achieve the desired end product. We distinguish ourselves with long-term expertise in the Business-to-Business (B2B) market in the Netherlands as well European wide.
Results and insights are presented in close consultation with our clients in the desired form, for example in a table and/or ‘classical’ report or an online dashboard with a graphical and real-time display of the results.
Quantitative research
Quantitative research is our expertise. We offer both telephone research (CATI) and online research (CAWI). The ultimate method depends on the research requirement and (the accessibility of) the target group. Panteia is happy to advise you about asking the right questions and using the latest (online) techniques and tools in the development of the questionnaire and tackling the data collection.
Qualitative research
Qualitative research is designed to discover in-depth motives and motivations for certain subjects, such as experience with certain policies or legislation/regulations. Panteia conducts the research by using proven techniques such as individual in-depth interviews or group discussions.
Monitoring research
Panteia is specialised in the monitoring of sector-specific information, such as sales statistics, economic indicators or the annual comparison of the financial performance of companies. We also use this methodology in customer and employee satisfaction surveys, in which we identify developments in satisfaction over the longer term.
Customer satisfaction research
Customer satisfaction research is essential to your organisation’s operations and feedback from customers allows you to strengthen your services. Panteia has more than 30 years of experience with (customer) satisfaction surveys. Based on our expertise our experts know how and in what form our clients can best obtain the desired input. With practical (online) solutions we can quickly provide immediately usable results.
Employee satisfaction research
Satisfied employees are important for organisations; they are more productive and stay with the organisation longer. Panteia offers state-of-the-art (online) solutions to clearly and graphically display developments in employee satisfaction per level and theme. Our solutions also offer the possibility of taking quick and targeted action when needed.